SUPERB MARKETING OPPORTUNITY
With the implementation of FAIS, FICA and the like, Financial Advisors cannot be blamed for feeling swamped in administration and paper-work. However it is particularly critical during these times to “keep your eye on the ball”, and never forget that the success of your business relies on efficient marketing, in addition to administration. Marketing means spending time with your clients and also finding new clients. Findanadvisor.co.za makes it easy for potential clients to find you!
It would be prudent for South African financial advisors to learn from the experience in the UK when Advisors went through similar regulation changes. History shows that 60% of Independent Financial Advisors (IFA s) in the UK closed shop within 18 months of regulatory changes. What is particularly significant in this experience is that most Advisers that dropped out of the industry didn’t drop out because they were not "fit and proper" or couldn’t obtain licenses, rather, they dropped out because they neglected the all important marketing activities whilst running after all the other admin.
Most of the information that appears on this website is information that would be required in terms of the new PPR disclosures. Why not make this new legislation work to your marketing advantage?
RECEIVE HIGHLY TARGETED ENQUIRIES
Financial advisors internationally were amongst the first to dismiss the Internet revolution as hype. This is understandable given that many of their clients were burnt first hand in the high-tech bubble of 2001. However the facts since then speak differently and internet usage continues to grow year on year at unprecedented rates. Increasingly, web searches are becoming the first point of information gathering for most financially secure South Africans. The information era is upon us and consumers are no longer satisfied with a name and telephone number in the Yellow Pages, but want more meaningful information on prospective Financial Planners.
Not only is the web-surfing sector of the population the kind of people you want to deal with, but our various search filters (which will be enhanced as our database grows) will ensure that the enquires you generate from this website are highly qualified prospects.
BULK ADVERTISING POWER
You may already have your own website, but it is unlikely that an individual website can compete with our expertise, bulk advertising budget and campaign. Successfully marketing a website is a complex, expensive and full-time venture. Notwithstanding, once a web viewer has reached your individual page on our site, they can click straight through to your own website. If you don't have a website, a listing on findanadvisor.co.za will give you a very effective personal web presence at a fraction of the cost.
LOW COST
At R87.00 per month (excluding VAT) our listing offers exceptional value. For comparative purposes, consider that just to have a bold insertion in Telkom's White or Yellow Pages, together with a phone and fax number starts at R58.00 per month. Or consider the amounts you are presently forking out for the various compliance solutions - expenditure which has no direct bearing on your income. Only one high quality lead a year will more that cover your monthly listing fee.
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